I highly value personal referrals and strong relationships with colleagues and clients. I believe that both trust and expertise are critical for a successful attorney - client relationship. Therefore, the value of personal referrals and relationships cannot be overstated. I mostly rely upon my reputation, built over years of dedicated service and networking, to sustain and grow my practice.
1. Trust: The Foundation of Our Relationships
Legal matters are deeply personal and often complex. This is especially true for folks who are dealing with the consequences of serious personal injuries. When someone refers a friend, family member, or colleague, to me, they are not just sharing a name - they are vouching for my integrity, professionalism, and skill. This implicit endorsement can shortcut the lengthy process of building trust from scratch, giving the referred lawyer credibility.
My referrals often come from satisfied clients or their families, fellow attorneys or other professionals, and personal friends. These are people who either know me well or have had firsthand experience with my capabilities. I believe that this builds a sense of confidence in the prospective client, making them more likely to trust me with their legal matters.
2. You Won’t See Me On TV
In an era where TV ads, online directories and search engines dominate how people find services, personal referrals offer a competitive edge. While online reviews and ratings are helpful, they cannot replicate the assurance that comes from a trusted personal recommendation.
3. Relationship-Driven Business Growth
For me, relationships are the lifeblood of my practice. Strong relationships with clients, colleagues, and community members can create a ripple effect, hopefully resulting in injury victims finding their way to me by word-of-mouth, instead of traditional advertising or “marketing.” Happy clients are likely to recommend me to others.
Additionally, I have nurtured relationships with fellow attorneys which has led to mutual referrals. Lawyers often specialize in specific areas of law, and when a case falls outside their expertise, they prefer to refer clients to me. These reciprocal relationships have been invaluable for sustaining and expanding my practice. I can never say Thank You enough to those folks that have trusted me with their referrals.
4. Reputation Building Through Relationships
The lawyers and I at Lardiere McNair & Stonebrook invest in relationships - by attending networking events, participating in community activities, or maintaining active communication with past clients - are effectively investing in their reputation.
In my experience, these connections can bolster credibility in the eyes of judges, opposing counsel, and insurance companies, in turn creating a broader foundation of trust and respect.
Final Thoughts
In the legal profession, where trust and reputation are everything, personal referrals and strong relationships enable me to have a successful practice. My goal is that I will continue to have many opportunities to serve deserving folks with meritorious cases and claims.
At Lardiere McNair & Stonebrook, we value relationships, strive to deliver exceptional service, and always try to prioritize truly caring about, and understanding our clients.
Many thanks to those that have trusted me through our relationships over the many years that I have practiced.
Tom Trimble is Of Counsel to Lardiere McNair & Stonebrook, Ltd., LPA. To read more about our firm, please visit www.lmcounsel.com.
The information presented here has been prepared by Lardiere McNair for promotional and informational purposes only and should not be considered legal advice. This information is not intended to provide, and receipt of it does not constitute legal advice. Nor does the receipt of this material create an attorney/client relationship. An attorney client relationship is not established until such time as Lardiere McNair enters into a written engagement agreement with a specific client for a specific legal matter.
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